Point of Purchase Displays: Burt’s Bees

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Target’s Seasonal End Cap Displays

Ryan Scott and Burt’s Bees are on a never ending journey to display products in a zero waste world while still driving home the premium brand positioning of the Burt’s Bees natural products line. The Target Seasonal point of purchase displays represent this objective through an evolution of materials ranging from recycled plastic to post consumer paper. Eye-catching and in keeping with the client’s theme, these end cap displays would prove to be very effective for Burt’s Bees and the retailer.

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